September 26, 2013

Health Care One Story at a Time

Walk inside a hospital and there are a million stories waiting to be told. We get the privilege of turning many of them into videos, from stories on extraordinary surgeons to the latest uses of technology that can improve the lives of patients.

There is one theme we try keep in mind when producing our stories: health care is about people. The team at the Cleveland Clinic provided a great example with a video called Empathy: The Human Connection to Patient Care.” It’s been viewed more than a million times on YouTube.

While it was made specifically for the employees of Cleveland Clinic, this video is about more than health care. There’s a powerful story here about how we see other people.

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